Tuesday, August 12, 2014

WANTED: Big data PhDs

They call these "unicorns" because they are so hard to find.

Elizabeth Dwoskin, WSJ, Aug 9-10, 2014, talks about a guy who was analyzing data from a particle accelerator and  now analyzes Yelp reviews--all in a career's work for a data scientist.

These dudes and dudettes are so rare, everyone wants them--retailers, banks, matchmakers, you name it.

They find patterns in millions of pieces of data from different sources--and see how customers react and purchase.

Behavioral patterns--that's the key.

One guy adapted a genome mapping algorithm into a way to see how consumers react to small changes in ads.

These high tech companies run out to meet these candidates in the middle of the night, if necessary. They toss out offers like M&Ms.

Put "data science" in your Linked In profile--you will get calls.

Stanford is involved in the Insight Data Science Fellows Program which is helping turn out such people.

If you have any idea of what I am saying, you may get a great job.

Who needs accelerators when you can work at TaskRabbit?

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