Friday, April 3, 2015
Are you a brand or a person?
How people would describe you--that is your brand.
Your values, your characteristics, your accomplishments.
The Career Contessa recommends defining yourself on paper--choose words others would use for you.
Have a specialty. Be vocal about it.
Write a short bio of yourself.
Create a blog or person website.
Use professional networking sites. Don't sully your "brand" (image) with side issues and unattractive behavior. Be honest about your accomplishments--who else will put them out there?
Say no to work, contributing, and other things that do not reflect your brand.
Do good work and stick to your values.
So I guess this is a brand. We used to call this character and a personality.