Wednesday, December 16, 2015

The future of clothes

Memory Mirror in action.
Was reading Marie Claire magazine (Jan) and came across a story on the future of shopping. They asked some clothes mavens what they predicted.

Leila Yavari, fashion director of Stylepop.com: Virtual dressing rooms--try on from your phone. And soon--buy directly from Instagram and Pinterest feeds. She also would like to see an Instant Outfit Machine like on the Jetson's.

Lauren Santo Domingo, cofounder, Moda Operandi: Etailers will add personal shopping and private salons for trying on,

Rebecca Minkoff, designer: Brick and mortar stores will go higher tech. Touchscreen mirrors--get another size with a tap on the screen. Outdoor and sunset lighting in the booth, too.

Sarah Rutson, vp, Net-A-Porter: Social media-based buying is coming.

Carmen Busquets, fashion investor. People will custom-design their own clothes on the screen and get them sent to the door.

Note: Neiman Marcus has Memory Mirrors--capturing images and video so you can compare outfits side my side.

A video of my rear end? No.

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